Question 1 1.1. Define, in your own words, the Bauhaus, De Stijl and Swiss Movements.1.2. For each of these movements: find examples from their eras, as well as current designs that are influenced by these styles.Explain in your own words how these designs were inspired by the movements. Bauhaus: Bauhaus was a German school of … Fortsett Graphic Design History
Preparing for Brand Development
Write, in detail, the following about your client from the previous lesson task (A Personal Survey): AttributesVision and missionKey products or services - list these in detailKey competitors - list threeCompetitive advantageKey stakeholdersValue propositionTarget market 2. Gather your findings and analyse the one or two interviews you've done. Then type up your findings and create … Fortsett Preparing for Brand Development
A personal survey.
Having learned about the basics of surveys in the past three weeks, choose someone you know (other than yourself) and create a logo for that person according to the two steps below. The person may be a family member, a friend, a fellow student, a celebrity or anyone you could physically interview and who would … Fortsett A personal survey.
Getting to grips with the components of visual identity
Name the three most important components of visual identity. Logo, colour and typography Describe the difference between logotype and signature. Logotype is a logo centered around a company initials or name. Signature is a structured relationship between logotype, brand mark and tag line. Using Kuler create a colour scheme (using only three colours in each … Fortsett Getting to grips with the components of visual identity
A Knack for Names
Consider the tips on Inspiration given in your prescribed book and create a name for an ice cream. The ice cream has a range of different flavours, but the unique aspect it should communicate is the fact that it is the coldest ice cream in existence. Now come up with five name options for this product (you should not … Fortsett A Knack for Names
Having fun with brand identity
Watch the movie “The Greatest Movie Ever Sold” (The official title is “POM wonderful Presents: The Greatest Movie Ever Sold”) and answer the questions that follow. Having fun with brand identity Do you think the movie provides insight or detail into what drives product placement in entertainment?If so, what have you learnt from that? If … Fortsett Having fun with brand identity
Acquainting yourself with the work process
Consider the different steps in the work process and answer the following questions in writing: Conduct researchWrite down different means of conducting research (what do you think can be done to collect information and get consumers’ perspective on a proposed idea?) Clarify the strategyWhat do you think should be included in a creative brief (as … Fortsett Acquainting yourself with the work process
Building a Mobile-Friendly Website
Write a detailed brief. (You may use a real client or a fictional one)Use the information from the brief to build a wireframe for the websiteChoose a WordPress theme for the websiteCustomise the WordPress theme to fulfil the specific needs of the clientMake sure that the site works on both desktop and mobile devices (it … Fortsett Building a Mobile-Friendly Website
Designing for Performance
Surf the web and find 5 examples of websites that have been coded and designed for performance. http://www.hm.com http://www.ellos.no http://www.finn.no http://www.nettavisen.no http://www.xxl.no
Building a Website From Start to Finish
Write a detailed brief for your websiteCreate a wireframe according to the briefDraw some sketches to plan your designBuild a working website according to these specs It’s important for me to see that you can follow through on the entire process – from the brief to the completed website. Please explain why you make certain … Fortsett Building a Website From Start to Finish